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+ This pick is a response to an analysis by Behrang Allahyar ...

6 pts

Opinion on  Melco PBL Entertainment Ltd. (MPEL)
More than just another gaming corp

Feb 22, 2007 11:47 PM GMT
21172a3
Return Risk
-47.10% HIGH
Analyst

Fundamental Analysis  

1.  One of only six to hold a consession or sub-consession for gaming in Macau, China.


2.  Holds great deal of land in Macau  - very limited land left providing a barrier to entry from competition in Macau. Some real estate-minded investors still believe the company's valuation is too low...could create a REIT, to unlock some of the company's real estate value.


3. Has three prong approach on gaming in Macau.  Will cater to Low, Mid, and High style gamblers.  Visitor count continues to explode year over year.


4. MPEL's future operations:


Crown Macau - Construction kicked off in 12/04, with a target opening

in 2nd quarter of 2007.


While all current Macau casinos and hotels target the day trip and

weekend traveler, the Crown Macau will target the high roller and

those seeking luxury accommodations.


City of Dreams - Construction kicked off in the 2nd quarter of 2006,

with opening target for first phase in late 2008. The first phase will

include all casino operations, retail space and two of the four

planned hotels. The 2nd phase, consisting of the other two hotels, is

targeted for completion in the 2nd quarter of 2009. Unlike the Crown

Macau, the target market is the mass market patron.


City of Dreams, consisting of: (1) a luxury premium hotel designed

with the aim of exceeding the average five-star hotel in Macau to be

operated under the Crown Towers brand by us with approximately 260

rooms, suites and villas; (2) two hotels to be operated under the

Grand Hyatt and Hyatt Regency brands with a total of approximately 970

rooms and suites; and (3) a themed hotel to be operated under the Hard

Rock brand with approximately 380 rooms and suites. The complex will

also feature a performance hall that will be designed and built to the

specifications of Dragone Entertainment GmbH, or Dragone, and which is

expected to offer world-class performance shows. The complex will also

feature an upscale shopping mall and a wide variety of mid- and high-

end food and beverage outlets.


Mocha Clubs - slot-only clubs or locals casino in an upscale

atmosphere. Works with Melco subsidiary to deploy latest developments

in both gaming and non-gaming service. Mocha Clubs can rapidly capture

market share with minimal capital expenditure. Some Mocha Clubs have

dealer-less table games and other exclusives not found anywhere

else...Some Mocha clubs provide food ordered via touch screen

terminals at the table and served only by runners. The table terminals

include casino games, card games and video information on MelcoPBL

properties and other paid advertising.


Non-MelcoPBL owned Casinos - over 500,000 sqaure feet of gaming halls

run by MelcoPBL by the end of 2008.


Macau Peninsula site - If purchase is completed, MPEL would begin

construction on a project for a mixed-use casino and hotel facility

targeted primarily at day-trip gaming patrons, and target its opening

in 2009/2010.


.  


MPEL:  This call was made on 02/22/07 @ $18.4
Rating:   Positive   $18.4 (02/22/07)
Closed:   12/27/2007 @ $11.77 (-36.03% in 308 days)
Target:   $60.00 (+226.09%) in > one year


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clemmer previously rated MPEL
Positive -64.40% MPEL - FOUND BOTTOM
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