LJ International, Inc. and its subsidiaries engage in the design, manufacture, marketing, distribution, and retail of precious and color gemstones, as well as diamond jewelry. It specializes in offering colored jewelry, which includes pieces set in yellow gold, white gold, platinum, or sterling silver; and adorned with colored stones, diamonds, pearls, and precious stones. The company’s product line includes earrings, necklaces, pendants, rings, and bracelets. It distributes its products to fine jewelers, department stores, national jewelry chains, and electronic and specialty retailers in North America and western Europe. The company also involves in the retail of jewelry through the ENZO brand in the Asia Pacific region. In addition, it owns commercial and residential properties in Hong Kong, which are held primarily for lease. LJ International was founded in 1987 and is based in Hung Hom, Hong Kong