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Opinion on  Google Inc (GOOG)     Sector: Technology  >  Industry: Computer Services
Fall of Contextual Ads?

Jul 20, 2008 02:26 PM GMT
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Return Risk
+8.40% HIGH
Associate

Users have been 'trained' to ignore ads from websites and site owners are reporting that they do not make any money from Google ads embedded in their sites. 

Google needs to come up with a new form of advertisement soon

GOOG:  This call was made on 07/20/08 @ $481.32001
Rating:   Neutral/Hold   $481.32001 (07/20/08)
Gain/Loss:   +17.50% in 605 days
Allocation:   48.0% of portfolio


Comments (2)

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petpesie   49%     1 point   commented 605 days ago reply

"site owners are reporting that they do not make any money from Google ads embedded in their sites"

Do you have any evidence, or do we just trust you? Why would site owners continue to use Google if they get no benefit?
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Keven Lin   40%     1 point   commented 605 days ago reply

one of more popular tech blog reports that Google ads "do not monetize at all"

http://andrewchen.typepad.com/andrew_chens_blog/2008/07/trying-out-the-new-amazon-recommendations-widget.html

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