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+ This pick is a response to an analysis by Brad ...

7 pts

Opinion on  Jones Soda Co (JSDA)     Sector: Consumer/Non-Cyclical  >  Industry: Beverages (Non-Alcoholic)
Bearish on JSDA ...

Apr 16, 2007 10:07 PM GMT
Braveheart
Return Risk
-29.26% HIGH
Analyst

Come on now, Jones Soda (JSDA) is at almost $32 a share. This is Jones Soda we are talking about here, the sh*t isn't that good. I don't care if it's made with "real sugar", hand me a Coke any day of the week with a splash of rum and I'm good to go.
Jones has moved too fast up the charts and is just aching to take a beating.
"I think you're wrong because Piper Jaffray raised its price target on Jones Soda (Nasdaq: JSDA) from $18 to $31, maintaining their outperform rating". Well f*ck Piper Jaffray, when's the last time they bought Jones Soda?
Wal-Mart and everyone else is going to kill their margins. Jones lovers - drink the soda and don't buy the stock.



JSDA:  This call was made on 04/16/07 @ $29.8
Rating:   Negative   $29.8 (04/16/07)
Closed:   05/03/2007 @ $24.51 (+17.75% in 17 days)


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Who voted on this idea?
Spidey
Peter Parker 37% 04/16/2007



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