Opinion on  Marvel Entertainment Inc (MVL)     Sector: Consumer Cyclical  >  Industry: Recreational Products
The Spiderman effect for MVL and IMAX

Same story I mentioned a while back, but take a look at this article

From the looks of it, this will be a big hit. Two companies will benefit, Marvel (from the hype of being associated with Spiderman) and Imax from the secondary hype around the Imax numbers.

Marvel will climb as high as 32 after the weekend and may drop a couple days later on profit taking down to this level or as low as 29 It will then resume a climb upwards.

Imax will shoot up the minute it's Spiderman numbers are released, probably shortly thereafter.

I would start buying back in around this level. I don't think that it will go much lower.

Watch for a comeback as Iron Man gets closer to release. This is their first movie that has not been licensed to another studio and they stand to make a lot more money on this even if it only does as well as some of the less spectacular films.

The rocket that has been revving for the last two years is about to take off. Watch or ride... your choice.

-Don