SBUX is attempting to go global during a very difficult period in time. Some of the highest income earners in China are coal workers, and I for some odd reason don't see coal workers buying a grande quintuple-shot non-fat vanilla latte macchiato with room for soy milk on their way to the coal mine.
While SBUX squanders cash to expand their business marketing to coal miners in China, profits are contracting in America as debt-laden Americans ratchet down to Folgers crystals. The best part of wakin' up is Folgers in your cup. .