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9 pts

Opinion on  Sotheby's (BID)     Sector: Services  >  Industry: Retail (Specialty)
Sotheby's - Down and Out or Just Down?

May 20, 2009 10:22 PM GMT
Return Risk
+12.33% LOW
Sr. Analyst

I still think it's a good company. Last year stunk. But is this a good entrance into the stock? I think it will. You see, Sotheby's cannot be replaced. It performs a unique job that even eBay cannot touch (eBay has had a chance to touch it, and has failed, time and again). This is not to say eBay is a bad company or stock (even though I closed my SP position about a week ago). However, Sotheby's just has that "it" factor. It makes money in the long term. It is a wonderful business. I feel it is at an attractive price. I am long on this piece. I do not shoot for the stars with these picks. I pick the ones I think will go up, and will be content selling even at the cost a missed opportunity on the up-side.


BID:  This call was made on 05/20/09 @ $10.68
Rating:   Positive   $10.68 (05/20/09)
Closed:   07/30/2009 @ $14.1 (+32.02% in 71 days)
Target:   $18.00 (+68.54%) in Six months


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