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7 pts

Opinion on  The Walt Disney Company Disney (DIS)     Sector: Services  >  Industry: Broadcasting & Cable TV
disney is on the horizon for a big move

Feb 06, 2007 04:01 AM GMT
Return Risk
-3.85% HIGH
Sr. Analyst

Walt Disney Co. said Monday that it plans to create a film unit that specializes in a new animation technology and is teaming with Academy Award-winning director Robert Zemeckis on the project.


Disney (DIS ) wants to create more films using "performance-capture" technology, also used on the 2004 film "The Polar Express," in which Zemeckis teamed with actor Tom Hanks. Produced for an estimated $150 million under Warner Bros., "Polar Express" went on to gross $278 million worldwide. The movie was an adaptation of a best-selling children's book.


Performance capture, also known as motion capture, records an actor's movements and facial expressions via a series of sensors attached at various points to the body; the movements are then altered to develop animated characters that can look similar to the actor.

The technology is similar to what was used to create Gollum, the semi-animated character in the recent "Lord of the Rings" trilogy.



DIS:  This call was made on 02/06/07 @ $35.41
Rating:   Positive   $35.41 (02/06/07)
Gain/Loss:   -13.56% in 1026 days
Target:   in Six months


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Who voted on this idea?
supers N/A 02/07/2007



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