Apple Math: Market Share over Margins - Jason Schwarz

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Apple Math: Market Share over Margins
Jul 30, 2008 10:41 AM UTC

Jason Schwarz

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Symbol	Sentiment	Start	Return	Closed
AAPL		07/30/08	+27.71%	--

Via Long Investment Ideas from Seeking Alpha:

Why has the impact of 3G iPhone sales been nonexistent on Apple (AAPL) stock? Because investors are flunking their Apple math exam. The iPhone story grows larger by the day, we are now on day 18 of iPhone mania. Tuesday morning the Santa Monica Apple store had a 2 hour wait by 8:30 a.m. If one million phones sold in the first three days was impressive, then what we've witnessed since then is even more impressive.

It's time for a quick discourse on Apple math. Those, like CNBC's Jim Cramer, who believe this has turned into an event driven stock are completely wrong. It's all about the fundamentals. The lackluster response to unprecedented iPhone demand represents the greatest buying opportunity on Wall Street. Apple math sacrifices a big payday today for an even larger payday tomorrow. There are two components of Apple math creating this buying opportunity:

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