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From the Blogosphere
A More Focused Highly Defensive Index
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 The accompanying table [click to enlarge] includes an updated version of the ETF Innovators [ETFI] ETFI Highly Defensive PerformIdex of 36 companies based in the U.S., Canada, and Europe with market caps over $10B, which are the leaders by market cap in their defensive industry groups. This update includes a 10% reduction in the number of companies with an equal distribution of 12 each from consumer staples and healthcare, with the remaining 12 companies chosen from a variety of defensive industry groups.
(A) Mass Merchant Discount Retailer (1) (B) Consumer Staples (12) – Non-Food/Beverage < />< />< />< />< />< />< />< />< />< />< />< />< />< />< /><>><>><>>< /><><><>< />>><><>< />><>< />><>< />><>< />><>< />><>< />><>< />><>< />><>< />><>< />>>< />>...
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ETFI Highly Defensive PerformIdex: Lower Volatility, Higher Returns
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 The accompanying table includes an updated version of the ETFI Highly Defensive PerformIdex of 40 companies based in the U.S., Canada, and Europe with market caps over $10B, which are the leaders by market cap in their defensive industry groups. The updates include removing retail exposure at CVS Caremark (CVS) and Tesco (TSCDY) in favor of keeping Wal-Mart (WMT) as the major beneficiary of a trade-down effect and mass merchant discounter, which integrates groceries, pharmacy, everyday clothing, consumer electronics, auto services, and household products in its stores at low prices.
Also rem...
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Expanding Defensive Growth Index into Europe
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 <>The accompanying table presents an updated version of the ETFI Highly Defensive PerformIdex, which is expanded to 40 companies with market caps of at least $10B from the industry groups listed below. This defensive growth index is heavily weighted in consumer staples and healthcare and is now structured to include companies based in Europe, in addition to the United States and Canada.
Compared to the previous version, this index has a lower beta and higher average market cap and adds European companies such as Nestle (NSRGY), Roche (RHHBY), British American Tobacco (BTI), Unilever (UN), Diag>...
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A Defensive Growth Stock Index
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 <>The accompanying table presents the ETFI Highly Defensive PerformIdex, which is structured as a market cap weighted, defensive growth index of 30 companies based in either the United States or Canada with the largest market capitalizations from each industry group (A-J) as specified below:
(A) Grocery Stores (1) (B) Consumer Staples (10) – Non-Food (2), Food (4), Tobacco (1), Alcoholic Beverages (1), and Non-Alcoholic Beverages (2) (C) Health Benefit Providers (3) – Managed Healthcare (1), Supplemental Health (1), and Prescription Drug Retailers (1) (D) Consumer Healthcare (3) –< />< />< />< />< />< />< />< />><><>< />><>< />><>< />><>< />><>< />><>< />><>< />><>< />><>< />><>< />>>< />...
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